The official Instagram of McSweeney's Quarterly Concern, Timothy McSweeney's Internet Tendency, McSweeney's Books, and more.
Outreach This Creator For FreeFollowers
82.5K
Following
715
Total Posts
Engagement Rate
1.82%
Avg Likes
1,481
Avg Comments
On Instagram, McSweeney's is a business account based in United States with an audience of 82.5K. McSweeney's has shared 2,132 posts to date, currently less than one post a week. Typical posts draw 1,481 likes and 25 comments, putting engagement at 1.82%.
Mcswys's Instagram presence spans 2,132 posts and 82.5K followers, profiling it as a business account.
Typical engagement for Mcswys runs to 1,481 likes and 25 comments a post, one interaction per 55 followers.
The audience comments once per 59 likes on average, a healthy amount of conversation.
Mcswys currently publishes less than one post per week.
Mcswys follows only 715 accounts while being followed by 82.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$530–$980
Based on 82.5K followers and a 1.82% engagement rate, a single sponsored post by Mcswys is worth an estimated $530–$980. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Mcswys | Cohort median |
|---|---|---|
| Engagement rate | 1.82% | 1.45% |
| Average likes | 1,481 | 339 |
| Average comments | 25 | 18 |
| Posts per week | 0.63 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mcswys | Cohort median |
|---|---|---|
| Engagement rate | 1.82% | 0.9% |
| Average likes | 1,481 | 193 |
| Average comments | 25 | 10 |
| Posts per week | 0.63 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 11, 2026
McSweeney's is a Instagram brand based in United States on Instagram, with 82.5K followers.
McSweeney's posts on Instagram as @mcswys.
McSweeney's has 82,538 followers on Instagram (82.5K) as of Jul 11, 2026.
McSweeney's's engagement rate is 1.82%, calculated from average likes and comments per post relative to followers.
Posts by McSweeney's average 1,481 likes and 25 comments.
McSweeney's posts less than once a week on average.
McSweeney's is registered as a business account on Instagram.
McSweeney's's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from McSweeney's is estimated at $530 to $980. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,132
25
Posts / Week
0.63
Growth Score
36.4 / 100
Follower Ratio
115.4×
247K
Engagement
0.74%
