A publishing line devoted to elevating unduly overlooked books and authors, from @mcnallyjackson
Outreach This Creator For FreeMcNally Editions is a Book Series brand. The account has built 11.5K followers on Instagram. The account has published 490 posts, currently less than one post a week. Posts average 655 likes and 11 comments, an engagement rate of 5.81%.
Mcnallyeditions is a Book Series account whose 490 posts have grown a following of 11.5K on Instagram.
Across recent posts, Mcnallyeditions picks up 655 likes and 11 comments on average, one interaction per 17 followers.
The comment-to-like ratio works out to one comment per 59 likes, pointing to a healthy amount of conversation.
Mcnallyeditions's output runs to less than one post per week.
Estimated sponsored-post value
$160–$300
Based on 11.5K followers and a 5.81% engagement rate, a single sponsored post by Mcnallyeditions is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Book Series
| Metric | Mcnallyeditions | Cohort median |
|---|---|---|
| Engagement rate | 5.81% | 1.45% |
| Average likes | 655 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 0.13 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 16, 2026
McNally Editions is a book series brand on Instagram, with 11.5K followers.
McNally Editions posts on Instagram as @mcnallyeditions.
McNally Editions has 11,474 followers on Instagram (11.5K) as of Sep 16, 2026.
McNally Editions's engagement rate is 5.81%, calculated from average likes and comments per post relative to followers.
Posts by McNally Editions average 655 likes and 11 comments.
McNally Editions posts less than once a week on average.
McNally Editions is registered as a business account on Instagram.
McNally Editions is categorized as a book series account in the InstME index, based on the profile's bio and Instagram category across 490 posts.
A sponsored post from McNally Editions is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
11
Engagement
3.81%
