Whatsapp my car dealership: +447874487750 or visit it below
Outreach This Creator For FreeFollowers
1.5M
Following
409
Total Posts
Engagement Rate
3.64%
Avg Likes
51,549
Avg Comments
Mat Watson is a verified Automotive creator on Instagram based in United States, tracked in the InstME index with 1.5M followers. The account has published 2,104 posts, currently around 3 posts a week. Engagement runs at 3.64%, or about 51,549 likes and 1,334 comments per post.
Matwatsoncars is an Automotive account on Instagram with 1.5M followers and 2,104 published posts.
Compared with 286 other Automotive accounts with over 1M followers in the InstME index, Matwatsoncars's 3.64% engagement rate is in the top quarter (median: 0.76%).
Roughly one in 39 likes comes with a comment, a healthy amount of conversation.
Lately Matwatsoncars has been publishing about 3 posts per week.
With 1.5M followers but only 409 accounts followed back, Matwatsoncars shows the ratio of a well-established account.
Estimated sponsored-post value
$19,000–$34,000
Based on 1.5M followers and a 3.64% engagement rate, a single sponsored post by Matwatsoncars is worth an estimated $19,000–$34,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Matwatsoncars | Cohort median |
|---|---|---|
| Engagement rate | 3.64% | 0.76% |
| Average likes | 51,549 | 16,549 |
| Average comments | 1,334 | 231 |
| Posts per week | 2.62 | 1.95 |
Median values from 286 Automotive accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Matwatsoncars | Cohort median |
|---|---|---|
| Engagement rate | 3.64% | 0.87% |
| Average likes | 51,549 | 13,591 |
| Average comments | 1,334 | 226 |
| Posts per week | 2.62 | 1.71 |
Median values from 50 Automotive accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Mat Watson is a verified automotive creator based in United States on Instagram, with 1.5M followers.
Mat Watson posts on Instagram as @matwatsoncars.
Mat Watson has 1,454,388 followers on Instagram (1.5M) as of Jul 10, 2026.
Mat Watson's engagement rate is 3.64%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.76%) for Automotive accounts with over 1M followers in the InstME index.
Posts by Mat Watson average 51,549 likes and 1,334 comments.
Mat Watson posts about 3 times per week on average.
Mat Watson is registered as a creator account on Instagram and is verified.
Mat Watson is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 2,104 posts.
Mat Watson's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,104
1,334
Posts / Week
2.62
Growth Score
72.8 / 100
Follower Ratio
3556.0×
Engagement
2.03%
Yes. Mat Watson carries the blue verified badge on Instagram.
A sponsored post from Mat Watson is estimated at $19,000 to $34,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
