Obsessed with culture, entertainment, and tech.
Outreach This Creator For FreeFollowers
982.2K
Following
889
Total Posts
Engagement Rate
0.26%
Avg Likes
2,377
Avg Comments
Mashable is a verified Tech brand on Instagram, tracked in the InstME index with 982.2K followers. The account has published 11,771 posts, currently around 2 posts a week. Posts average 2,377 likes and 142 comments, an engagement rate of 0.26%.
Mashable has built an audience of 982.2K followers on Instagram over 11,771 posts as a Tech account.
Among 4,844 Tech accounts with 100K–1M followers in the InstME index, Mashable's 0.26% engagement rate comes in in the bottom quarter (median: 1.19%).
Roughly one in 17 likes comes with a comment, an unusually discussion-heavy audience.
Mashable's videos average 10.7K views per post.
Posting frequency for Mashable sits at about 2 posts per week.
The account follows just 889 others against 982.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,400–$6,400
Based on 982.2K followers and a 0.26% engagement rate, a single sponsored post by Mashable is worth an estimated $3,400–$6,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Tech creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
| Metric | Mashable | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 1.19% |
| Average likes | 2,377 | 2,850 |
| Average comments | 142 | 64 |
| Posts per week | 2.04 | 0.82 |
Median values from 4,844 Tech accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Mashable is a verified tech brand on Instagram, with 982.2K followers.
Mashable has 982,210 followers on Instagram (982.2K) as of Jul 13, 2026.
Mashable's engagement rate is 0.26%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.19%) for Tech accounts with 100K–1M followers in the InstME index.
Posts by Mashable average 2,377 likes and 142 comments.
Mashable posts about 2 times per week on average.
Mashable is registered as a business account on Instagram and is verified.
Mashable is categorized as a tech account in the InstME index, based on the profile's bio and Instagram category across 11,771 posts.
Yes. Mashable carries the blue verified badge on Instagram.
A sponsored post from Mashable is estimated at $3,400 to $6,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
11,771
142
Avg Views
10,749
Posts / Week
2.04
Growth Score
5.2 / 100
Engagement
0.02%
