Followers
60.6K
Following
2.9K
Total Posts
Engagement Rate
0.98%
Avg Likes
568
Avg Comments
Reaching 60.6K followers on Instagram, Manhattan Toy Company is a verified Games/toys brand based in United States. The account has published 1,789 posts, currently around 9 posts a week. Engagement runs at 0.98%, or about 568 likes and 27 comments per post.
With 60.6K followers across 1,789 posts, Manhattantoy is one of the Games/toys accounts tracked in the InstME index.
Manhattantoy earns a 0.98% engagement rate, about average across accounts with 10K–100K followers in the InstME index.
Followers leave about one comment for every 21 likes, a healthy amount of conversation.
Video posts from Manhattantoy average 14.3K views, about 24% follower reach per post.
Manhattantoy's recent cadence works out to about 9 posts per week, more than one per day.
InstME's checks rate Manhattantoy's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$210–$390
Based on 60.6K followers and a 0.98% engagement rate, a single sponsored post by Manhattantoy is worth an estimated $210–$390. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Games/toys
| Metric | Manhattantoy | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 1.45% |
| Average likes | 568 | 339 |
| Average comments | 27 | 18 |
| Posts per week | 8.73 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Manhattantoy | Cohort median |
|---|---|---|
| Engagement rate | 0.98% | 0.9% |
| Average likes | 568 | 193 |
| Average comments | 27 | 10 |
| Posts per week | 8.73 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Manhattan Toy Company is a verified games/toys brand based in United States on Instagram, with 60.6K followers.
Manhattan Toy Company posts on Instagram as @manhattantoy.
Manhattan Toy Company has 60,550 followers on Instagram (60.6K) as of Jul 15, 2026.
Manhattan Toy Company's engagement rate is 0.98%, calculated from average likes and comments per post relative to followers.
Posts by Manhattan Toy Company average 568 likes and 27 comments.
Manhattan Toy Company posts about 9 times per week on average.
InstME's audience-quality analysis estimates about 0% of Manhattan Toy Company's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Manhattan Toy Company is registered as a business account on Instagram and is verified.
1,789
27
Avg Views
14,319
Posts / Week
8.73
Growth Score
19.6 / 100
62.8K
Engagement
0.19%
Manhattan Toy Company is categorized as a games/toys account in the InstME index, based on the profile's bio and Instagram category across 1,789 posts.
Manhattan Toy Company's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Manhattan Toy Company carries the blue verified badge on Instagram.
A sponsored post from Manhattan Toy Company is estimated at $210 to $390. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.