Rise with the Mountain. Swiss outdoor brand founded in 1862.
Followers
717.9K
Following
734
Total Posts
Engagement Rate
0.41%
Avg Likes
2,911
Avg Comments
Mammut is a verified Outdoor & Sporting Goods Company brand on Instagram, tracked in the InstME index with 717.9K followers. Mammut has shared 2,526 posts to date, currently around 1 post a week. Engagement runs at 0.41%, or about 2,911 likes and 54 comments per post.
Mammut has built an audience of 717.9K followers on Instagram over 2,526 posts as an Outdoor & Sporting Goods Company account.
Mammut averages 2,911 likes and 54 comments per post, roughly one interaction for every 242 of its followers.
One comment lands for every 54 likes, which reads as a healthy amount of conversation.
Lately Mammut has been publishing about one post per week.
The account follows just 734 others against 717.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,500–$4,700
Based on 717.9K followers and a 0.41% engagement rate, a single sponsored post by Mammut is worth an estimated $2,500–$4,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Mammut | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 1.25% |
| Average likes | 2,911 | 2,985 |
| Average comments | 54 | 73 |
| Posts per week | 1.24 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Mammut is a verified outdoor & sporting goods company brand on Instagram, with 717.9K followers.
Mammut has 717,931 followers on Instagram (717.9K) as of Jul 15, 2026.
Mammut's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers.
Posts by Mammut average 2,911 likes and 54 comments.
Mammut posts about 1 time per week on average.
Mammut is registered as a business account on Instagram and is verified.
Mammut is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 2,526 posts.
Yes. Mammut carries the blue verified badge on Instagram.
A sponsored post from Mammut is estimated at $2,500 to $4,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,526
54
Posts / Week
1.24
Growth Score
8.2 / 100
Follower Ratio
978.1×
752K
Engagement
0.2%
