🥃 The Perfectly Unreasonable Whisky • Must be legal drinking age to follow • Do not share with minors // Drink Smart® • UGC & Privacy Policy ↓
Followers
247.4K
Following
524
Total Posts
Engagement Rate
0.56%
Avg Likes
1,375
Avg Comments
Reaching 247.4K followers on Instagram, Maker's Mark is a verified Distillery brand. Maker's Mark has shared 282 posts to date, currently around 2 posts a week. Typical posts draw 1,375 likes and 19 comments, putting engagement at 0.56%.
On Instagram, Makersmark runs a Distillery account that has published 282 posts and gathered 247.4K followers.
Makersmark's posts draw around 1,375 likes and 19 comments each, close to one interaction for every 177 followers.
For roughly every 73 likes there is one comment, an audience that mostly engages through likes.
Makersmark's recent cadence works out to about one post per week.
Makersmark follows only 524 accounts while being followed by 247.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$870–$1,600
Based on 247.4K followers and a 0.56% engagement rate, a single sponsored post by Makersmark is worth an estimated $870–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Distillery
| Metric | Makersmark | Cohort median |
|---|---|---|
| Engagement rate | 0.56% | 1.25% |
| Average likes | 1,375 | 2,985 |
| Average comments | 19 | 73 |
| Posts per week | 1.57 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Maker's Mark is a verified distillery brand on Instagram, with 247.4K followers.
Maker's Mark posts on Instagram as @makersmark.
Maker's Mark has 247,368 followers on Instagram (247.4K) as of Jul 9, 2026.
Maker's Mark's engagement rate is 0.56%, calculated from average likes and comments per post relative to followers.
Posts by Maker's Mark average 1,375 likes and 19 comments.
Maker's Mark posts about 2 times per week on average.
Maker's Mark is registered as a business account on Instagram and is verified.
Maker's Mark is categorized as a distillery account in the InstME index, based on the profile's bio and Instagram category across 282 posts.
Yes. Maker's Mark carries the blue verified badge on Instagram.
282
19
Posts / Week
1.57
Growth Score
11.2 / 100
Follower Ratio
472.1×
Engagement
0.58%
A sponsored post from Maker's Mark is estimated at $870 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
