The Best Variety from the 80s to Now 🎶 The home of Magic Radio Breakfast with Gok Wan and Harriet Scott. Listen on 🔊
Followers
107.4K
Following
454
Total Posts
Engagement Rate
8.97%
Avg Likes
9,547
Avg Comments
Magic Radio 🔊 is a verified Home & DIY brand based in United Kingdom, with 107.4K followers on Instagram. Magic Radio 🔊 has shared 4,580 posts to date, currently less than one post a week. Posts average 9,547 likes and 80 comments, an engagement rate of 8.97%.
With 107.4K followers across 4,580 posts, Magicfm is one of the Home & DIY accounts tracked in the InstME index.
Magicfm records a 8.97% engagement rate, in the top quarter (median: 0.63%) for the 436 Home & DIY accounts with 100K–1M followers tracked in the InstME index.
Followers leave about one comment for every 119 likes, an audience that mostly engages through likes.
Magicfm keeps a posting cadence of less than one post per week.
Magicfm keeps its following list short (454) relative to 107.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,500–$2,800
Based on 107.4K followers and a 8.97% engagement rate, a single sponsored post by Magicfm is worth an estimated $1,500–$2,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Magicfm | Cohort median |
|---|---|---|
| Engagement rate | 8.97% | 0.63% |
| Average likes | 9,547 | 1,415 |
| Average comments | 80 | 30 |
| Posts per week | 0.2 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Magicfm | Cohort median |
|---|---|---|
| Engagement rate | 8.97% | 0.43% |
| Average likes | 9,547 | 1,139 |
| Average comments | 80 | 17 |
| Posts per week | 0.2 | 2.33 |
Median values from 35 Home & DIY accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Magic Radio 🔊 is a verified home & diy brand based in United Kingdom on Instagram, with 107.4K followers.
Magic Radio 🔊 posts on Instagram as @magicfm.
Magic Radio 🔊 has 107,376 followers on Instagram (107.4K) as of Jul 14, 2026.
Magic Radio 🔊's engagement rate is 8.97%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Magic Radio 🔊 average 9,547 likes and 80 comments.
Magic Radio 🔊 posts less than once a week on average.
Magic Radio 🔊 is registered as a business account on Instagram and is verified.
Magic Radio 🔊 is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 4,580 posts.
Magic Radio 🔊's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
4,580
80
Posts / Week
0.2
Growth Score
100 / 100
Follower Ratio
236.5×
218.4K
Engagement
5.64%
Yes. Magic Radio 🔊 carries the blue verified badge on Instagram.
A sponsored post from Magic Radio 🔊 is estimated at $1,500 to $2,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
