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1.6K
Following
1.2K
Total Posts
Engagement Rate
0.6%
Avg Likes
3
Avg Comments
7
Erica Lutz runs a business account account with 1.6K followers on Instagram. The account has published 271 posts, currently less than one post a week. Engagement runs at 0.6%, or about 3 likes and 7 comments per post.
The business account Lutz_o has posted 271 times on Instagram and drawn 1.6K followers.
On average, Lutz_o's posts earn 3 likes and 7 comments, about one interaction per 167 followers.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$6–$11
Based on 1.6K followers and a 0.6% engagement rate, a single sponsored post by Lutz_o is worth an estimated $6–$11. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Lutz_o | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 5.05% |
| Average likes | 3 | 127 |
| Average comments | 7 | 12 |
| Posts per week | 0.28 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Erica Lutz is a Instagram brand on Instagram, with 1.6K followers.
Erica Lutz posts on Instagram as @lutz_o.
Erica Lutz has 1,639 followers on Instagram (1.6K) as of Jul 14, 2026.
Erica Lutz's engagement rate is 0.6%, calculated from average likes and comments per post relative to followers.
Posts by Erica Lutz average 3 likes and 7 comments.
Erica Lutz posts less than once a week on average.
Erica Lutz is registered as a business account on Instagram.
A sponsored post from Erica Lutz is estimated at $6 to $11. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
271
Posts / Week
0.28
Growth Score
12 / 100
Follower Ratio
1.3×
Engagement
0%
