Your window into career life here at Rimac Group.
Outreach This Creator For FreeLife at Rimac is an Automotive brand on Instagram, tracked in the InstME index with 23.3K followers. To date Life at Rimac has posted 269 times, currently less than one post a week. Typical posts draw 616 likes and 9 comments, putting engagement at 2.68%.
Life_at_rimac is an Automotive account on Instagram with 23.3K followers and 269 published posts.
Compared with 3,742 other Automotive accounts with 10K–100K followers in the InstME index, Life_at_rimac's 2.68% engagement rate is above the median of 1.3%.
Roughly one in 68 likes comes with a comment, an audience that mostly engages through likes.
Life_at_rimac's output runs to less than one post per week.
At 94/100 on audience quality, Life_at_rimac carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
With 23.3K followers but only 124 accounts followed back, Life_at_rimac shows the ratio of a well-established account.
Estimated sponsored-post value
$220–$410
Based on 23.3K followers and a 2.68% engagement rate, a single sponsored post by Life_at_rimac is worth an estimated $220–$410. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Life_at_rimac | Cohort median |
|---|---|---|
| Engagement rate | 2.68% | 1.3% |
| Average likes | 616 | 330 |
| Average comments | 9 | 12 |
| Posts per week | 0.68 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Life at Rimac is a automotive brand on Instagram, with 23.3K followers.
Life at Rimac posts on Instagram as @life_at_rimac.
Life at Rimac has 23,285 followers on Instagram (23.3K) as of Jul 10, 2026.
Life at Rimac's engagement rate is 2.68%, calculated from average likes and comments per post relative to followers. That is above the median of 1.3% for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Life at Rimac average 616 likes and 9 comments.
Life at Rimac posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Life at Rimac's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
269
Avg Comments
9
Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Engagement
0.16%
Life at Rimac is registered as a business account on Instagram.
Life at Rimac is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 269 posts.
A sponsored post from Life at Rimac is estimated at $220 to $410. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
