KOW, a contemporary art gallery in Berlin #kowberlin
Outreach This Creator For FreeFollowers
38.4K
Following
3.1K
Total Posts
Engagement Rate
0.31%
Avg Likes
118
Avg Comments
KOW is an Art brand on Instagram based in Germany, tracked in the InstME index with 38.4K followers. KOW has shared 1,464 posts to date, currently around 2 posts a week. Posts average 118 likes and 2 comments, an engagement rate of 0.31%.
Kowberlin has built an audience of 38.4K followers on Instagram over 1,464 posts as an Art account.
Among 16,888 Art accounts with 10K–100K followers in the InstME index, Kowberlin's 0.31% engagement rate comes in in the bottom quarter (median: 1.88%).
Comments arrive at about one per 67 likes, a sign of an audience that mostly engages through likes.
Kowberlin's videos average 2.7K views per post.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$130–$250
Based on 38.4K followers and a 0.31% engagement rate, a single sponsored post by Kowberlin is worth an estimated $130–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 18–34
Typical for Art creators in Germany, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
| Metric | Kowberlin | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.88% |
| Average likes | 118 | 419 |
| Average comments | 2 | 25 |
| Posts per week | 1.87 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Kowberlin | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.61% |
| Average likes | 118 | 352 |
| Average comments | 2 | 16 |
| Posts per week | 1.87 | 0.83 |
Median values from 146 Art accounts in Germany with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
KOW is a art brand based in Germany on Instagram, with 38.4K followers.
KOW posts on Instagram as @kowberlin.
KOW has 38,375 followers on Instagram (38.4K) as of Jul 12, 2026.
KOW's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by KOW average 118 likes and 2 comments.
KOW posts about 2 times per week on average.
KOW is registered as a business account on Instagram.
KOW is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 1,464 posts.
KOW's profile places the account in Germany. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from KOW is estimated at $130 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,464
2
Avg Views
2,720
Posts / Week
1.87
Growth Score
6.2 / 100
Engagement
34.25%
