Kate Upton is a verified Instagram creator on Instagram, tracked in the InstME index with 6.2M followers. Kate Upton has shared 1,120 posts to date, currently less than one post a week. Typical posts draw 23,793 likes and 347 comments, putting engagement at 0.39%.
Kateupton is a creator account on Instagram with 6.2M followers and 1,120 published posts.
On average, Kateupton's posts earn 23,793 likes and 347 comments, about one interaction per 258 followers.
The comment-to-like ratio works out to one comment per 69 likes, pointing to an audience that mostly engages through likes.
Kateupton maintains a rhythm of less than one post per week.
Kateupton's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 6.2M followers but only 312 accounts followed back, Kateupton shows the ratio of a well-established account.
Estimated sponsored-post value
$22,000–$40,000
Based on 6.2M followers and a 0.39% engagement rate, a single sponsored post by Kateupton is worth an estimated $22,000–$40,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Kateupton | Cohort median |
|---|---|---|
| Engagement rate | 0.39% | 1.02% |
| Average likes | 23,793 | 25,711 |
| Average comments | 347 | 376 |
| Posts per week | 0.13 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Kate Upton is a verified Instagram creator on Instagram, with 6.2M followers.
Kate Upton posts on Instagram as @kateupton.
Kate Upton has 6,227,979 followers on Instagram (6.2M) as of Jul 15, 2026.
Kate Upton's engagement rate is 0.39%, calculated from average likes and comments per post relative to followers.
Posts by Kate Upton average 23,793 likes and 347 comments.
Kate Upton posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Kate Upton's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Kate Upton is registered as a creator account on Instagram and is verified.
Total Posts
1,120
Avg Comments
347
Engagement
4.25%
Yes. Kate Upton carries the blue verified badge on Instagram.
A sponsored post from Kate Upton is estimated at $22,000 to $40,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.