Uniting old world craftsmanship and refined tailoring with modern innovations in textiles and a rock ‘n’ roll sensibility.
Followers
219.4K
Following
34
Total Posts
Engagement Rate
0.1%
Avg Likes
222
Avg Comments
John Varvatos is a verified Clothing (Brand) brand based in United States. The account has built 219.4K followers on Instagram. The account has published 996 posts, currently around 4 posts a week. Posts average 222 likes and 6 comments, an engagement rate of 0.1%.
Johnvarvatos has built an audience of 219.4K followers on Instagram over 996 posts as a Clothing (Brand) account.
Johnvarvatos's average post pulls 222 likes and 6 comments, roughly one interaction per 964 followers.
Roughly one in 40 likes comes with a comment, a healthy amount of conversation.
Johnvarvatos's output runs to about 4 posts per week.
The account follows just 34 others against 219.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$770–$1,400
Based on 219.4K followers and a 0.1% engagement rate, a single sponsored post by Johnvarvatos is worth an estimated $770–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Johnvarvatos | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.25% |
| Average likes | 222 | 2,985 |
| Average comments | 6 | 73 |
| Posts per week | 3.98 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Johnvarvatos | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.86% |
| Average likes | 222 | 2,003 |
| Average comments | 6 | 56 |
| Posts per week | 3.98 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
John Varvatos is a verified clothing (brand) brand based in United States on Instagram, with 219.4K followers.
John Varvatos posts on Instagram as @johnvarvatos.
John Varvatos has 219,400 followers on Instagram (219.4K) as of Jul 14, 2026.
John Varvatos's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers.
Posts by John Varvatos average 222 likes and 6 comments.
John Varvatos posts about 4 times per week on average.
John Varvatos is registered as a business account on Instagram and is verified.
John Varvatos is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 996 posts.
John Varvatos's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
996
6
Posts / Week
3.98
Growth Score
2 / 100
Follower Ratio
6452.9×
Engagement
0.16%
Yes. John Varvatos carries the blue verified badge on Instagram.
A sponsored post from John Varvatos is estimated at $770 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
