Home of Joffe Books, @severnhouseimprint, @the_book_folks, @lumebooks & @choclituk 🎧 @joffeaudio 📚 Free books here ⬇️
Reaching 23.1K followers on Instagram, JOFFE BOOKS is a Home & DIY brand. To date JOFFE BOOKS has posted 4,170 times, currently around 10 posts a week. Posts average 46 likes and 6 comments, an engagement rate of 0.23%.
With 23.1K followers across 4,170 posts, Joffebooks is one of the Home & DIY accounts tracked in the InstME index.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Joffebooks's 0.23% engagement rate lands below the median of 0.75%.
Followers leave about one comment for every 7 likes, an unusually discussion-heavy audience.
In recent weeks Joffebooks has kept to about 10 posts per week, more than one per day.
Estimated sponsored-post value
$81–$150
Based on 23.1K followers and a 0.23% engagement rate, a single sponsored post by Joffebooks is worth an estimated $81–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Joffebooks | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.75% |
| Average likes | 46 | 200 |
| Average comments | 6 | 9 |
| Posts per week | 10.38 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 9, 2026
JOFFE BOOKS is a home & diy brand on Instagram, with 23.1K followers.
JOFFE BOOKS posts on Instagram as @joffebooks.
JOFFE BOOKS has 23,104 followers on Instagram (23.1K) as of Sep 9, 2026.
JOFFE BOOKS's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by JOFFE BOOKS average 46 likes and 6 comments.
JOFFE BOOKS posts about 10 times per week on average.
JOFFE BOOKS is registered as a business account on Instagram.
JOFFE BOOKS is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 4,170 posts.
A sponsored post from JOFFE BOOKS is estimated at $81 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
4,170
Avg Comments
6
68K
Engagement
2.3%