Cole Baird is a verified Automotive creator on Instagram, tracked in the InstME index with 21.1K followers. The account has published 161 posts, currently around 1 post a week. Engagement runs at 12.4%, or about 2,611 likes and 9 comments per post.
Counting 21.1K followers and 161 posts, Jcolebaird sits in the InstME index as an Automotive account.
Compared with 3,742 other Automotive accounts with 10K–100K followers in the InstME index, Jcolebaird's 12.4% engagement rate is in the top quarter (median: 1.3%).
Followers weigh in with a comment about every 298 likes, an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
Jcolebaird's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$300–$550
Based on 21.1K followers and a 12.4% engagement rate, a single sponsored post by Jcolebaird is worth an estimated $300–$550. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Jcolebaird | Cohort median |
|---|---|---|
| Engagement rate | 12.4% | 1.3% |
| Average likes | 2,611 | 330 |
| Average comments | 9 | 12 |
| Posts per week | 1.42 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Cole Baird is a verified automotive creator on Instagram, with 21.1K followers.
Cole Baird posts on Instagram as @jcolebaird.
Cole Baird has 21,131 followers on Instagram (21.1K) as of Jul 11, 2026.
Cole Baird's engagement rate is 12.4%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Cole Baird average 2,611 likes and 9 comments.
Cole Baird posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Cole Baird's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
161
Avg Comments
9
Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Engagement
2.74%
Cole Baird is registered as a creator account on Instagram and is verified.
Cole Baird is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 161 posts.
Yes. Cole Baird carries the blue verified badge on Instagram.
A sponsored post from Cole Baird is estimated at $300 to $550. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
