Inspiring creativity since 2007 👌
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1.1M
Following
1.8K
Total Posts
Engagement Rate
0.5%
Avg Likes
5,344
Avg Comments
It's Nice That is a verified Community brand, with 1.1M followers on Instagram. The account has published 6,952 posts, currently around 2 posts a week. Posts average 5,344 likes and 64 comments, an engagement rate of 0.5%.
With 1.1M followers across 6,952 posts, Itsnicethat is one of the Community accounts tracked in the InstME index.
Posts by Itsnicethat tend to gather 5,344 likes and 64 comments, about one interaction per 199 followers.
At one comment per 84 likes, the ratio points to an audience that mostly engages through likes.
Itsnicethat currently publishes about one post per week.
Itsnicethat keeps its following list short (1,845) relative to 1.1M followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,800–$7,000
Based on 1.1M followers and a 0.5% engagement rate, a single sponsored post by Itsnicethat is worth an estimated $3,800–$7,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Community
| Metric | Itsnicethat | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 1.02% |
| Average likes | 5,344 | 25,711 |
| Average comments | 64 | 376 |
| Posts per week | 1.5 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
It's Nice That is a verified community brand on Instagram, with 1.1M followers.
It's Nice That posts on Instagram as @itsnicethat.
It's Nice That has 1,074,208 followers on Instagram (1.1M) as of Jul 15, 2026.
It's Nice That's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers.
Posts by It's Nice That average 5,344 likes and 64 comments.
It's Nice That posts about 2 times per week on average.
It's Nice That is registered as a business account on Instagram and is verified.
It's Nice That is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 6,952 posts.
Yes. It's Nice That carries the blue verified badge on Instagram.
6,952
64
Posts / Week
1.5
Growth Score
10 / 100
Follower Ratio
582.2×
Engagement
0.08%
A sponsored post from It's Nice That is estimated at $3,800 to $7,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
