The International Air Transport Association represents ~370 airlines (~85% of air traffic). We help airlines operate safely, securely & efficiently.
Outreach This Creator For FreeFollowers
103.8K
Following
592
Total Posts
Engagement Rate
0.9%
Avg Likes
918
Avg Comments
IATA runs a business account account with 103.8K followers on Instagram. IATA has shared 382 posts to date, currently less than one post a week. Posts average 918 likes and 13 comments, an engagement rate of 0.9%.
Iata_official is a business account whose 382 posts have grown a following of 103.8K on Instagram.
An engagement rate of 0.9% puts Iata_official below the median for accounts with 100K–1M followers tracked by InstME.
One comment lands for every 72 likes, which reads as an audience that mostly engages through likes.
Posting frequency for Iata_official sits at less than one post per week.
On audience quality, Iata_official lands at 94/100, an estimated 5% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 103.8K followers but only 592 accounts followed back, Iata_official shows the ratio of a well-established account.
Estimated sponsored-post value
$360–$670
Based on 103.8K followers and a 0.9% engagement rate, a single sponsored post by Iata_official is worth an estimated $360–$670. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Iata_official | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 1.25% |
| Average likes | 918 | 2,985 |
| Average comments | 13 | 73 |
| Posts per week | 0.31 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
IATA is a Instagram brand on Instagram, with 103.8K followers.
IATA posts on Instagram as @iata_official.
IATA has 103,794 followers on Instagram (103.8K) as of Jul 15, 2026.
IATA's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers.
Posts by IATA average 918 likes and 13 comments.
IATA posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of IATA's followers are low-quality or inactive, giving an audience-quality score of 94/100.
IATA is registered as a business account on Instagram.
A sponsored post from IATA is estimated at $360 to $670. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
382
13
Posts / Week
0.31
Growth Score
18 / 100
ER Rank
45th
Engagement
7.97%