Legendary Custom Finishes Since 1956 Trusted by artists, creators & enthusiasts Show us your masterpiece → 🎨 houseofkolor.com
Followers
150.4K
Following
451
Total Posts
Engagement Rate
0.22%
Avg Likes
324
Avg Comments
House Of Kolor is a verified business account on Instagram based in United States, tracked in the InstME index with 150.4K followers. The account has published 1,325 posts, currently less than one post a week. Typical posts draw 324 likes and 10 comments, putting engagement at 0.22%.
Houseofkolor_ is a business account whose 1,325 posts have grown a following of 150.4K on Instagram.
At 0.22%, Houseofkolor_'s engagement rate is in the bottom 20% relative to accounts with 100K–1M followers.
The comment-to-like ratio works out to one comment per 32 likes, pointing to a healthy amount of conversation.
Houseofkolor_'s output runs to less than one post per week.
At 100/100 on audience quality, Houseofkolor_ carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 150.4K followers but only 451 accounts followed back, Houseofkolor_ shows the ratio of a well-established account.
Estimated sponsored-post value
$530–$980
Based on 150.4K followers and a 0.22% engagement rate, a single sponsored post by Houseofkolor_ is worth an estimated $530–$980. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Houseofkolor_ | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.25% |
| Average likes | 324 | 2,985 |
| Average comments | 10 | 73 |
| Posts per week | 0.85 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Houseofkolor_ | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.86% |
| Average likes | 324 | 2,003 |
| Average comments | 10 | 56 |
| Posts per week | 0.85 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 11, 2026
House Of Kolor is a verified Instagram brand based in United States on Instagram, with 150.4K followers.
House Of Kolor posts on Instagram as @houseofkolor_.
House Of Kolor has 150,371 followers on Instagram (150.4K) as of Jul 11, 2026.
House Of Kolor's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers.
Posts by House Of Kolor average 324 likes and 10 comments.
House Of Kolor posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of House Of Kolor's followers are low-quality or inactive, giving an audience-quality score of 100/100.
House Of Kolor is registered as a business account on Instagram and is verified.
House Of Kolor's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,325
10
Posts / Week
0.85
Growth Score
4.4 / 100
ER Rank
20th
Engagement
6.16%
Yes. House Of Kolor carries the blue verified badge on Instagram.
A sponsored post from House Of Kolor is estimated at $530 to $980. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
