Followers
9.2K
Following
1.2K
Total Posts
Engagement Rate
5.11%
Avg Likes
427
Avg Comments
HoTL Records is a Record label brand. The account has built 9.2K followers on Instagram. HoTL Records has shared 1,190 posts to date, currently around 3 posts a week. Typical posts draw 427 likes and 45 comments, putting engagement at 5.11%.
As a Record label account, Hotlrecords reaches 9.2K followers on Instagram across 1,190 published posts.
Hotlrecords's average post pulls 427 likes and 45 comments, roughly one interaction per 20 followers.
Roughly one in 10 likes comes with a comment, an unusually discussion-heavy audience.
Hotlrecords's output runs to about 3 posts per week.
Estimated sponsored-post value
$130–$240
Based on 9.2K followers and a 5.11% engagement rate, a single sponsored post by Hotlrecords is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Record label
| Metric | Hotlrecords | Cohort median |
|---|---|---|
| Engagement rate | 5.11% | 5.05% |
| Average likes | 427 | 127 |
| Average comments | 45 | 12 |
| Posts per week | 3.12 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
HoTL Records is a record label brand on Instagram, with 9.2K followers.
HoTL Records posts on Instagram as @hotlrecords.
HoTL Records has 9,242 followers on Instagram (9.2K) as of Jul 10, 2026.
HoTL Records's engagement rate is 5.11%, calculated from average likes and comments per post relative to followers.
Posts by HoTL Records average 427 likes and 45 comments.
HoTL Records posts about 3 times per week on average.
HoTL Records is registered as a business account on Instagram.
HoTL Records is categorized as a record label account in the InstME index, based on the profile's bio and Instagram category across 1,190 posts.
A sponsored post from HoTL Records is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,190
45
Posts / Week
3.12
Growth Score
100 / 100
Follower Ratio
7.6×
Engagement
0.03%
