Followers
17.1M
Following
737
Total Posts
Engagement Rate
0.62%
Avg Likes
106,317
Avg Comments
Hoyeon runs a verified Instagram creator account with 17.1M followers on Instagram. The account has published 1,222 posts, currently around 3 posts a week. Typical posts draw 106,317 likes and 247 comments, putting engagement at 0.62%.
Counting 17.1M followers and 1,222 posts, Hoooooyeony sits in the InstME index as a creator account.
On average, Hoooooyeony's posts earn 106,317 likes and 247 comments, about one interaction per 160 followers.
The comment-to-like ratio works out to one comment per 430 likes, pointing to an audience that mostly engages through likes.
Lately Hoooooyeony has been publishing about 3 posts per week.
With 17.1M followers but only 737 accounts followed back, Hoooooyeony shows the ratio of a well-established account.
Estimated sponsored-post value
$60,000–$110,000
Based on 17.1M followers and a 0.62% engagement rate, a single sponsored post by Hoooooyeony is worth an estimated $60,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Hoooooyeony | Cohort median |
|---|---|---|
| Engagement rate | 0.62% | 1.02% |
| Average likes | 106,317 | 25,711 |
| Average comments | 247 | 376 |
| Posts per week | 2.76 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Hoyeon is a verified Instagram creator on Instagram, with 17.1M followers.
Hoyeon posts on Instagram as @hoooooyeony.
Hoyeon has 17,096,137 followers on Instagram (17.1M) as of Jul 10, 2026.
Hoyeon's engagement rate is 0.62%, calculated from average likes and comments per post relative to followers.
Posts by Hoyeon average 106,317 likes and 247 comments.
Hoyeon posts about 3 times per week on average.
Hoyeon is registered as a creator account on Instagram and is verified.
Yes. Hoyeon carries the blue verified badge on Instagram.
A sponsored post from Hoyeon is estimated at $60,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,222
247
Posts / Week
2.76
Growth Score
12.4 / 100
Follower Ratio
23196.9×
Engagement
1.71%
