NYC-based luxury womenswear brand rooted in craftsmanship, storytelling, and modern femininity. Inquiries: By
On Instagram, HILÁ is a verified Clothing (Brand) brand with an audience of 7.6K. The account has published 350 posts, currently less than one post a week. Typical posts draw 34 likes and 10 comments, putting engagement at 0.58%.
Tracked in the InstME index, Hilanyc is a Clothing (Brand) account with 7.6K followers and a back catalogue of 350 posts.
Hilanyc's posts draw around 34 likes and 10 comments each, close to one interaction for every 171 followers.
For roughly every 3 likes there is one comment, an unusually discussion-heavy audience.
Over recent weeks, Hilanyc has published less than one post per week.
Estimated sponsored-post value
$26–$49
Based on 7.6K followers and a 0.58% engagement rate, a single sponsored post by Hilanyc is worth an estimated $26–$49. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Clothing (Brand)
| Metric | Hilanyc | Cohort median |
|---|---|---|
| Engagement rate | 0.58% | 5.05% |
| Average likes | 34 | 127 |
| Average comments | 10 | 12 |
| Posts per week | 0.04 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
HILÁ is a verified clothing (brand) brand on Instagram, with 7.6K followers.
HILÁ posts on Instagram as @hilanyc.
HILÁ has 7,557 followers on Instagram (7.6K) as of Jul 10, 2026.
HILÁ's engagement rate is 0.58%, calculated from average likes and comments per post relative to followers.
Posts by HILÁ average 34 likes and 10 comments.
HILÁ posts less than once a week on average.
HILÁ is registered as a business account on Instagram and is verified.
HILÁ is categorized as a clothing (brand) account in the InstME index, based on the profile's bio and Instagram category across 350 posts.
Yes. HILÁ carries the blue verified badge on Instagram.
A sponsored post from HILÁ is estimated at $26 to $49. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
350
Avg Comments
10
Engagement
0.16%
