@hgtvhomebysherwinwilliams
Explore Design CreatorsWith HGTV® Home by Sherwin-Williams, you can transform your home with our designer-inspired Color Collections. Exclusively at Lowe’s®.
Followers
63.9K
Following
130
Total Posts
Engagement Rate
0.07%
Avg Likes
40
Avg Comments
HGTV Home® by Sherwin-Williams runs a verified Art brand account based in United States with 63.9K followers on Instagram. The account posts mainly around art and home & diy topics. To date HGTV Home® by Sherwin-Williams has posted 899 times, currently less than one post a week. Posts average 40 likes and 5 comments, an engagement rate of 0.07%.
Hgtvhomebysherwinwilliams is an Art account on Instagram with 63.9K followers and 899 published posts.
Compared with 16,888 other Art accounts with 10K–100K followers in the InstME index, Hgtvhomebysherwinwilliams's 0.07% engagement rate is in the bottom quarter (median: 1.88%).
The comment-to-like ratio works out to one comment per 7 likes, pointing to an unusually discussion-heavy audience.
Video content from Hgtvhomebysherwinwilliams draws about 1.3K views.
Posting frequency for Hgtvhomebysherwinwilliams sits at less than one post per week.
On audience quality, Hgtvhomebysherwinwilliams lands at 76/100, an estimated 20% of followers read as low-quality or inactive, a solid result.
With 63.9K followers but only 130 accounts followed back, Hgtvhomebysherwinwilliams shows the ratio of a well-established account.
Estimated sponsored-post value
$220–$420
Based on 63.9K followers and a 0.07% engagement rate, a single sponsored post by Hgtvhomebysherwinwilliams is worth an estimated $220–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Hgtvhomebysherwinwilliams | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.88% |
| Average likes | 40 | 419 |
| Average comments | 5 | 25 |
| Posts per week | 0.29 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hgtvhomebysherwinwilliams | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.98% |
| Average likes | 40 | 209 |
| Average comments | 5 | 12 |
| Posts per week | 0.29 | 0.64 |
Median values from 2,475 Art accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 16, 2026
HGTV Home® by Sherwin-Williams is a verified art brand based in United States on Instagram, with 63.9K followers.
HGTV Home® by Sherwin-Williams posts on Instagram as @hgtvhomebysherwinwilliams.
HGTV Home® by Sherwin-Williams has 63,863 followers on Instagram (63.9K) as of Jul 16, 2026.
HGTV Home® by Sherwin-Williams's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by HGTV Home® by Sherwin-Williams average 40 likes and 5 comments.
HGTV Home® by Sherwin-Williams posts less than once a week on average.
InstME's audience-quality analysis estimates about 20% of HGTV Home® by Sherwin-Williams's followers are low-quality or inactive, giving an audience-quality score of 76/100.
899
5
Avg Views
1,277
Posts / Week
0.29
Growth Score
1.4 / 100
More women than men · mostly 18–34
Typical for Art creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Secondary: Home & DIY
Engagement
1.92%
HGTV Home® by Sherwin-Williams is registered as a business account on Instagram and is verified.
HGTV Home® by Sherwin-Williams is categorized as an art and home & diy account in the InstME index, based on the profile's bio and Instagram category across 899 posts.
HGTV Home® by Sherwin-Williams's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. HGTV Home® by Sherwin-Williams carries the blue verified badge on Instagram.
A sponsored post from HGTV Home® by Sherwin-Williams is estimated at $220 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
