Your department store 🛍️
Followers
85K
Following
156
Total Posts
Engagement Rate
0.09%
Avg Likes
65
Avg Comments
Reaching 85K followers on Instagram, Farmers is a verified Department Store brand. To date Farmers has posted 3,326 times, currently around 3 posts a week. Engagement runs at 0.09%, or about 65 likes and 8 comments per post.
Tracked in the InstME index, Farmersnz is a Department Store account with 85K followers and a back catalogue of 3,326 posts.
Typical engagement for Farmersnz runs to 65 likes and 8 comments a post, one interaction per 1,173 followers.
The audience comments once per 8 likes on average, an unusually discussion-heavy audience.
Farmersnz's recent cadence works out to about 3 posts per week.
Farmersnz keeps its following list short (156) relative to 85K followers, as established creators and brands tend to.
Estimated sponsored-post value
$300–$550
Based on 85K followers and a 0.09% engagement rate, a single sponsored post by Farmersnz is worth an estimated $300–$550. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Department Store
| Metric | Farmersnz | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.45% |
| Average likes | 65 | 339 |
| Average comments | 8 | 18 |
| Posts per week | 3.24 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Farmers is a verified department store brand on Instagram, with 85K followers.
Farmers posts on Instagram as @farmersnz.
Farmers has 84,965 followers on Instagram (85K) as of Apr 27, 2026.
Farmers's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers.
Posts by Farmers average 65 likes and 8 comments.
Farmers posts about 3 times per week on average.
Farmers is registered as a business account on Instagram and is verified.
Farmers is categorized as a department store account in the InstME index, based on the profile's bio and Instagram category across 3,326 posts.
Yes. Farmers carries the blue verified badge on Instagram.
A sponsored post from Farmers is estimated at $300 to $550. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,326
8
Posts / Week
3.24
Growth Score
1.8 / 100
Follower Ratio
544.6×
Engagement
0.29%
