Created by Karen Kilgariff and Georgia Hardstark. Exactly Right is the podcast home for fans of true crime, comedy & pop culture! 📍
Exactly Right Media is a verified Comedy brand, with 137.7K followers on Instagram. Content spans comedy and home & diy. The account has published 3,244 posts, currently around 1 post a week. Engagement runs at 0.49%, or about 653 likes and 26 comments per post.
With 137.7K followers across 3,244 posts, Exactlyright is one of the Comedy accounts tracked in the InstME index.
Against 422 Comedy accounts with 100K–1M followers in the InstME index, Exactlyright's 0.49% engagement rate lands in the bottom quarter (median: 3.86%).
The audience comments once per 25 likes on average, a healthy amount of conversation.
In recent weeks Exactlyright has kept to about one post per week.
Exactlyright keeps its following list short (86) relative to 137.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$480–$900
Based on 137.7K followers and a 0.49% engagement rate, a single sponsored post by Exactlyright is worth an estimated $480–$900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Comedy creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Comedy
Secondary: Home & DIY
| Metric | Exactlyright | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 3.86% |
| Average likes | 653 | 12,043 |
| Average comments | 26 | 182 |
| Posts per week | 1.18 | 0.33 |
Median values from 422 Comedy accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 18, 2026
Exactly Right Media is a verified comedy brand on Instagram, with 137.7K followers.
Exactly Right Media posts on Instagram as @exactlyright.
Exactly Right Media has 137,694 followers on Instagram (137.7K) as of Sep 18, 2026.
Exactly Right Media's engagement rate is 0.49%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.86%) for Comedy accounts with 100K–1M followers in the InstME index.
Posts by Exactly Right Media average 653 likes and 26 comments.
Exactly Right Media posts about 1 time per week on average.
Exactly Right Media is registered as a business account on Instagram and is verified.
Exactly Right Media is categorized as a comedy and home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,244 posts.
Total Posts
3,244
Avg Comments
26
Engagement
2.35%
Yes. Exactly Right Media carries the blue verified badge on Instagram.
A sponsored post from Exactly Right Media is estimated at $480 to $900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
