Interior lover • Serial hobbyist• I make things
Outreach This Creator For FreeOn Instagram, Esme Lei is a Home & DIY creator with an audience of 82.7K. The account has published 1,103 posts, currently less than one post a week. Posts average 55,931 likes and 168 comments, an engagement rate of 67.84%.
Esme.lei shows up in the InstME index as a Home & DIY account, 82.7K followers, 1,103 posts.
For Home & DIY accounts with 10K–100K followers, Esme.lei's 67.84% engagement rate is in the top quarter (median: 0.75%), a read from 1,345 accounts in the InstME index.
The like-to-comment split is roughly 334 to one, indicating an audience that mostly engages through likes.
Esme.lei currently publishes less than one post per week.
InstME estimates 5% of Esme.lei's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$1,200–$2,200
Based on 82.7K followers and a 67.84% engagement rate, a single sponsored post by Esme.lei is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Esme.lei | Cohort median |
|---|---|---|
| Engagement rate | 67.84% | 0.75% |
| Average likes | 55,931 | 200 |
| Average comments | 168 | 9 |
| Posts per week | 0.28 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
Esme Lei is a home & diy creator on Instagram, with 82.7K followers.
Esme Lei posts on Instagram as @esme.lei.
Esme Lei has 82,696 followers on Instagram (82.7K) as of Aug 31, 2026.
Esme Lei's engagement rate is 67.84%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Esme Lei average 55,931 likes and 168 comments.
Esme Lei posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Esme Lei's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Esme Lei is registered as a creator account on Instagram.
Esme Lei is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,103 posts.
Total Posts
1,103
Avg Comments
168
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.28%
A sponsored post from Esme Lei is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
