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Outreach This Creator For FreeEdmunds is a verified Automotive brand on Instagram based in United States, tracked in the InstME index with 231.8K followers. To date Edmunds has posted 6,311 times, currently around 3 posts a week. Posts average 993 likes and 41 comments, an engagement rate of 0.45%.
The Automotive account Edmundscars has posted 6,311 times on Instagram and drawn 231.8K followers.
Edmundscars's 0.45% engagement rate is below the median of 1.12% among Automotive accounts with 100K–1M followers, measured across 1,181 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 24 likes, pointing to a healthy amount of conversation.
Lately Edmundscars has been publishing about 3 posts per week.
Audience-quality analysis puts Edmundscars at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 213 others against 231.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$810–$1,500
Based on 231.8K followers and a 0.45% engagement rate, a single sponsored post by Edmundscars is worth an estimated $810–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Edmundscars | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 1.12% |
| Average likes | 993 | 2,576 |
| Average comments | 41 | 48 |
| Posts per week | 3.33 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Edmundscars | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 0.88% |
| Average likes | 993 | 2,169 |
| Average comments | 41 | 44 |
| Posts per week | 3.33 | 1.1 |
Median values from 287 Automotive accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Edmunds is a verified automotive brand based in United States on Instagram, with 231.8K followers.
Edmunds posts on Instagram as @edmundscars.
Edmunds has 231,849 followers on Instagram (231.8K) as of Jul 15, 2026.
Edmunds's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers. That is below the median of 1.12% for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Edmunds average 993 likes and 41 comments.
Edmunds posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Edmunds's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Edmunds is registered as a business account on Instagram and is verified.
Edmunds is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 6,311 posts.
Total Posts
6,311
Avg Comments
41
Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Engagement
3.71%
Edmunds's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Edmunds carries the blue verified badge on Instagram.
A sponsored post from Edmunds is estimated at $810 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
