🌍 Leading pan-African bank in 38 countries (34 in Africa)|40 yrs of commitment to Africa. 🎥 SME Month: stories of African entrepreneurs ↓
Followers
18.8K
Following
107
Total Posts
Engagement Rate
0.35%
Avg Likes
64
Avg Comments
Ecobank Group is a verified Bank brand based in United Kingdom. The account has built 18.8K followers on Instagram. The account has published 1,178 posts, currently around 4 posts a week. Engagement runs at 0.35%, or about 64 likes and 2 comments per post.
Counting 18.8K followers and 1,178 posts, Ecobank_group sits in the InstME index as a Bank account.
A 0.35% engagement rate leaves Ecobank_group in the bottom 17% compared with accounts with 10K–100K followers.
One comment lands for every 27 likes, which reads as a healthy amount of conversation.
Ecobank_group maintains a rhythm of about 4 posts per week.
Ecobank_group's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 18.8K followers but only 107 accounts followed back, Ecobank_group shows the ratio of a well-established account.
Estimated sponsored-post value
$66–$120
Based on 18.8K followers and a 0.35% engagement rate, a single sponsored post by Ecobank_group is worth an estimated $66–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Bank
| Metric | Ecobank_group | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 1.45% |
| Average likes | 64 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 3.64 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ecobank_group | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 0.84% |
| Average likes | 64 | 203 |
| Average comments | 2 | 11 |
| Posts per week | 3.64 | 0.74 |
Median values from 4,170 accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 15, 2026
Ecobank Group is a verified bank brand based in United Kingdom on Instagram, with 18.8K followers.
Ecobank Group posts on Instagram as @ecobank_group.
Ecobank Group has 18,769 followers on Instagram (18.8K) as of Jul 15, 2026.
Ecobank Group's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers.
Posts by Ecobank Group average 64 likes and 2 comments.
Ecobank Group posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Ecobank Group's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Ecobank Group is registered as a business account on Instagram and is verified.
Ecobank Group is categorized as a bank account in the InstME index, based on the profile's bio and Instagram category across 1,178 posts.
1,178
2
Posts / Week
3.64
Growth Score
7 / 100
ER Rank
17th
Engagement
0.51%
Ecobank Group's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ecobank Group carries the blue verified badge on Instagram.
A sponsored post from Ecobank Group is estimated at $66 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
