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Outreach This Creator For FreeDulux Paints Ireland is a Home & DIY brand on Instagram based in Ireland, tracked in the InstME index with 23.9K followers. Dulux Paints Ireland has shared 950 posts to date, currently less than one post a week. Typical posts draw 354 likes and 31 comments, putting engagement at 1.61%.
The Home & DIY account Duluxirl has posted 950 times on Instagram and drawn 23.9K followers.
Duluxirl's 1.61% engagement rate is above the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Posting frequency for Duluxirl sits at less than one post per week.
Duluxirl comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$130–$250
Based on 23.9K followers and a 1.61% engagement rate, a single sponsored post by Duluxirl is worth an estimated $130–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Duluxirl | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 0.75% |
| Average likes | 354 | 200 |
| Average comments | 31 | 9 |
| Posts per week | 0.88 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Duluxirl | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 1.1% |
| Average likes | 354 | 243 |
| Average comments | 31 | 11 |
| Posts per week | 0.88 | 0.84 |
Median values from 207 accounts in Ireland with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Dulux Paints Ireland is a home & diy brand based in Ireland on Instagram, with 23.9K followers.
Dulux Paints Ireland posts on Instagram as @duluxirl.
Dulux Paints Ireland has 23,941 followers on Instagram (23.9K) as of Jul 10, 2026.
Dulux Paints Ireland's engagement rate is 1.61%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Dulux Paints Ireland average 354 likes and 31 comments.
Dulux Paints Ireland posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Dulux Paints Ireland's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
950
Avg Comments
31
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Ireland, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0%
Dulux Paints Ireland is registered as a business account on Instagram.
Dulux Paints Ireland is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 950 posts.
Dulux Paints Ireland's profile places the account in Ireland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Dulux Paints Ireland is estimated at $130 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
