Followers
498.4K
Following
1.4K
Total Posts
Engagement Rate
0.37%
Avg Likes
1,166
Avg Comments
On Instagram, Donna Hay is a verified Instagram creator with an audience of 498.4K. The account has published 1,858 posts, currently less than one post a week. Typical posts draw 1,166 likes and 663 comments, putting engagement at 0.37%.
Tracked in the InstME index, Donna.hay is a creator account with 498.4K followers and a back catalogue of 1,858 posts.
Typical engagement for Donna.hay runs to 1,166 likes and 663 comments a post, one interaction per 272 followers.
The like-to-comment split is roughly 2 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Donna.hay has published less than one post per week.
Donna.hay keeps its following list short (1,406) relative to 498.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,700–$3,200
Based on 498.4K followers and a 0.37% engagement rate, a single sponsored post by Donna.hay is worth an estimated $1,700–$3,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Donna.hay | Cohort median |
|---|---|---|
| Engagement rate | 0.37% | 1.25% |
| Average likes | 1,166 | 2,985 |
| Average comments | 663 | 73 |
| Posts per week | 0.23 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Donna Hay is a verified Instagram creator on Instagram, with 498.4K followers.
Donna Hay posts on Instagram as @donna.hay.
Donna Hay has 498,390 followers on Instagram (498.4K) as of Aug 10, 2026.
Donna Hay's engagement rate is 0.37%, calculated from average likes and comments per post relative to followers.
Posts by Donna Hay average 1,166 likes and 663 comments.
Donna Hay posts less than once a week on average.
Donna Hay is registered as a creator account on Instagram and is verified.
Yes. Donna Hay carries the blue verified badge on Instagram.
A sponsored post from Donna Hay is estimated at $1,700 to $3,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,858
663
Posts / Week
0.23
Growth Score
7.4 / 100
Last Post
12 days ago
Engagement
2.61%