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Followers
104.1K
Following
526
Total Posts
Engagement Rate
3.75%
Avg Likes
3,875
Avg Comments
On Instagram, DraftKings Casino is a verified business account with an audience of 104.1K. DraftKings Casino has shared 1,743 posts to date, currently less than one post a week. Typical posts draw 3,875 likes and 28 comments, putting engagement at 3.75%.
Dkcasino operates a business account on Instagram, pairing 104.1K followers with 1,743 posts.
Measured against other accounts with 100K–1M followers, Dkcasino's 3.75% engagement rate lands in the top 27%.
Followers leave about one comment for every 141 likes, an audience that mostly engages through likes.
Dkcasino currently publishes less than one post per week.
InstME's checks rate Dkcasino's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Dkcasino keeps its following list short (526) relative to 104.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,400–$2,500
Based on 104.1K followers and a 3.75% engagement rate, a single sponsored post by Dkcasino is worth an estimated $1,400–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Dkcasino | Cohort median |
|---|---|---|
| Engagement rate | 3.75% | 1.25% |
| Average likes | 3,875 | 2,985 |
| Average comments | 28 | 73 |
| Posts per week | 0.74 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 9, 2026
DraftKings Casino is a verified Instagram brand on Instagram, with 104.1K followers.
DraftKings Casino posts on Instagram as @dkcasino.
DraftKings Casino has 104,144 followers on Instagram (104.1K) as of Jul 9, 2026.
DraftKings Casino's engagement rate is 3.75%, calculated from average likes and comments per post relative to followers.
Posts by DraftKings Casino average 3,875 likes and 28 comments.
DraftKings Casino posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of DraftKings Casino's followers are low-quality or inactive, giving an audience-quality score of 100/100.
DraftKings Casino is registered as a business account on Instagram and is verified.
Yes. DraftKings Casino carries the blue verified badge on Instagram.
1,743
28
Posts / Week
0.74
Growth Score
75 / 100
ER Rank
Top 27%
Engagement
0.29%
A sponsored post from DraftKings Casino is estimated at $1,400 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
