Official account of Disneyland Resort, “The Happiest Place On Earth”! 📸 Tag your memories with for a chance to be featured!
Followers
9M
Following
60
Total Posts
Engagement Rate
0.84%
Avg Likes
75,194
Avg Comments
Disneyland is a verified Local Events brand based in United States. The account has built 9M followers on Instagram. To date Disneyland has posted 2,808 times, currently less than one post a week. Engagement runs at 0.84%, or about 75,194 likes and 557 comments per post.
Disneyland is a Local Events account whose 2,808 posts have grown a following of 9M on Instagram.
Disneyland's average post pulls 75,194 likes and 557 comments, roughly one interaction per 119 followers.
Roughly one in 135 likes comes with a comment, an audience that mostly engages through likes.
Video content from Disneyland draws about 321.3K views.
Recent posting activity averages less than one post per week.
With 9M followers but only 60 accounts followed back, Disneyland shows the ratio of a well-established account.
Estimated sponsored-post value
$32,000–$59,000
Based on 9M followers and a 0.84% engagement rate, a single sponsored post by Disneyland is worth an estimated $32,000–$59,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Local Events
| Metric | Disneyland | Cohort median |
|---|---|---|
| Engagement rate | 0.84% | 1.02% |
| Average likes | 75,194 | 25,711 |
| Average comments | 557 | 376 |
| Posts per week | 0.41 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Disneyland | Cohort median |
|---|---|---|
| Engagement rate | 0.84% | 0.81% |
| Average likes | 75,194 | 19,158 |
| Average comments | 557 | 344 |
| Posts per week | 0.41 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 6, 2026
Disneyland is a verified local events brand based in United States on Instagram, with 9M followers.
Disneyland has 9,030,121 followers on Instagram (9M) as of Apr 6, 2026.
Disneyland's engagement rate is 0.84%, calculated from average likes and comments per post relative to followers.
Posts by Disneyland average 75,194 likes and 557 comments.
Disneyland posts less than once a week on average.
Disneyland is registered as a business account on Instagram and is verified.
Disneyland is categorized as a local events account in the InstME index, based on the profile's bio and Instagram category across 2,808 posts.
Disneyland's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Disneyland carries the blue verified badge on Instagram.
2,808
557
Avg Views
321,301
Posts / Week
0.41
Growth Score
16.8 / 100
Engagement
0.17%
A sponsored post from Disneyland is estimated at $32,000 to $59,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
