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Outreach This Creator For FreeFollowers
1.1M
Following
84
Total Posts
Engagement Rate
1.61%
Avg Likes
18,142
Avg Comments
Dead by Daylight runs a verified Video Game brand account with 1.1M followers on Instagram. The account has published 2,713 posts, currently around 4 posts a week. Posts average 18,142 likes and 348 comments, an engagement rate of 1.61%.
Deadbydaylight is a Video Game account whose 2,713 posts have grown a following of 1.1M on Instagram.
Deadbydaylight's average post pulls 18,142 likes and 348 comments, roughly one interaction per 62 followers.
Roughly one in 52 likes comes with a comment, a healthy amount of conversation.
Video posts average 345.1K views, reaching roughly 30% of Deadbydaylight's follower base per post.
Deadbydaylight maintains a rhythm of about 4 posts per week.
With 1.1M followers but only 84 accounts followed back, Deadbydaylight shows the ratio of a well-established account.
Estimated sponsored-post value
$6,500–$12,000
Based on 1.1M followers and a 1.61% engagement rate, a single sponsored post by Deadbydaylight is worth an estimated $6,500–$12,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Video Game
| Metric | Deadbydaylight | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 1.02% |
| Average likes | 18,142 | 25,711 |
| Average comments | 348 | 376 |
| Posts per week | 4.18 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Dead by Daylight is a verified video game brand on Instagram, with 1.1M followers.
Dead by Daylight posts on Instagram as @deadbydaylight.
Dead by Daylight has 1,147,386 followers on Instagram (1.1M) as of Aug 10, 2026.
Dead by Daylight's engagement rate is 1.61%, calculated from average likes and comments per post relative to followers.
Posts by Dead by Daylight average 18,142 likes and 348 comments.
Dead by Daylight posts about 4 times per week on average.
Dead by Daylight is registered as a business account on Instagram and is verified.
Dead by Daylight is categorized as a video game account in the InstME index, based on the profile's bio and Instagram category across 2,713 posts.
Yes. Dead by Daylight carries the blue verified badge on Instagram.
2,713
348
Avg Views
345,099
Posts / Week
4.18
Growth Score
32.2 / 100
Engagement
1.43%
A sponsored post from Dead by Daylight is estimated at $6,500 to $12,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
