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4K
Following
351
Total Posts
Engagement Rate
6.27%
Avg Likes
226
Avg Comments
Reaching 4K followers on Instagram, Dark but Gray is a business account. The account has published 290 posts, currently less than one post a week. Typical posts draw 226 likes and 23 comments, putting engagement at 6.27%.
Tracked in the InstME index, Darkbutgray is a business account with 4K followers and a back catalogue of 290 posts.
Measured against other accounts with 1K–10K followers, Darkbutgray's 6.27% engagement rate lands above the median.
Followers leave about one comment for every 10 likes, an unusually discussion-heavy audience.
Over recent weeks, Darkbutgray has published less than one post per week.
InstME's audience-quality checks score Darkbutgray at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$56–$100
Based on 4K followers and a 6.27% engagement rate, a single sponsored post by Darkbutgray is worth an estimated $56–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Darkbutgray | Cohort median |
|---|---|---|
| Engagement rate | 6.27% | 5.05% |
| Average likes | 226 | 127 |
| Average comments | 23 | 12 |
| Posts per week | 0.08 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Dark but Gray is a Instagram brand on Instagram, with 4K followers.
Dark but Gray posts on Instagram as @darkbutgray.
Dark but Gray has 3,978 followers on Instagram (4K) as of Jul 15, 2026.
Dark but Gray's engagement rate is 6.27%, calculated from average likes and comments per post relative to followers.
Posts by Dark but Gray average 226 likes and 23 comments.
Dark but Gray posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Dark but Gray's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Dark but Gray is registered as a business account on Instagram.
A sponsored post from Dark but Gray is estimated at $56 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
290
23
Posts / Week
0.08
Growth Score
100 / 100
ER Rank
Top 41%
Engagement
1%
