10AM - 6PM WED-SUN home decor, furniture, collective 10735 E Apache Trail #107 also ~ @dadandco.designs
Outreach This Creator For FreeFollowers
27.7K
Following
7.6K
Total Posts
Engagement Rate
0.18%
Avg Likes
46
Avg Comments
DAD&CO runs a Home & DIY brand account with 27.7K followers on Instagram. Its posts sit across home & diy and tech. The account has published 3,053 posts, currently less than one post a week. Typical posts draw 46 likes and 3 comments, putting engagement at 0.18%.
As a Home & DIY account, Dadand_co reaches 27.7K followers on Instagram across 3,053 published posts.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Dadand_co's 0.18% engagement rate comes in in the bottom quarter (median: 0.75%).
Followers weigh in with a comment about every 15 likes, an unusually discussion-heavy audience.
Posting frequency for Dadand_co sits at less than one post per week.
On audience quality, Dadand_co lands at 82/100, an estimated 15% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$97–$180
Based on 27.7K followers and a 0.18% engagement rate, a single sponsored post by Dadand_co is worth an estimated $97–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dadand_co | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 0.75% |
| Average likes | 46 | 200 |
| Average comments | 3 | 9 |
| Posts per week | 0.97 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
DAD&CO is a home & diy brand on Instagram, with 27.7K followers.
DAD&CO posts on Instagram as @dadand_co.
DAD&CO has 27,662 followers on Instagram (27.7K) as of Jul 16, 2026.
DAD&CO's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by DAD&CO average 46 likes and 3 comments.
DAD&CO posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of DAD&CO's followers are low-quality or inactive, giving an audience-quality score of 82/100.
DAD&CO is registered as a business account on Instagram.
DAD&CO is categorized as a home & diy and tech account in the InstME index, based on the profile's bio and Instagram category across 3,053 posts.
3,053
3
Posts / Week
0.97
Growth Score
3.6 / 100
ER Rank
19th
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Tech
81.2K
Engagement
0.95%
A sponsored post from DAD&CO is estimated at $97 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
