The thrill of the ride. Print magazine, website and podcast covering the world’s best cycling adventures, plus the latest in tech and pro cycling.
Outreach This Creator For FreeCyclist magazine runs a Tech brand account based in United Kingdom with 61.2K followers on Instagram. The account has published 3,455 posts, currently around 2 posts a week. Typical posts draw 789 likes and 8 comments, putting engagement at 1.3%.
Counting 61.2K followers and 3,455 posts, Cyclist_mag sits in the InstME index as a Tech account.
Compared with 14,872 other Tech accounts with 10K–100K followers in the InstME index, Cyclist_mag's 1.3% engagement rate is in line with the median of 1.31%.
The comment-to-like ratio works out to one comment per 95 likes, pointing to an audience that mostly engages through likes.
Posting frequency for Cyclist_mag sits at about one post per week.
With 61.2K followers but only 304 accounts followed back, Cyclist_mag shows the ratio of a well-established account.
Estimated sponsored-post value
$280–$520
Based on 61.2K followers and a 1.3% engagement rate, a single sponsored post by Cyclist_mag is worth an estimated $280–$520. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Tech creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
| Metric | Cyclist_mag | Cohort median |
|---|---|---|
| Engagement rate | 1.3% | 1.31% |
| Average likes | 789 | 321 |
| Average comments | 8 | 15 |
| Posts per week | 1.68 | 0.64 |
Median values from 14,872 Tech accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cyclist_mag | Cohort median |
|---|---|---|
| Engagement rate | 1.3% | 0.76% |
| Average likes | 789 | 178 |
| Average comments | 8 | 9 |
| Posts per week | 1.68 | 0.76 |
Median values from 436 Tech accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
Cyclist magazine is a tech brand based in United Kingdom on Instagram, with 61.2K followers.
Cyclist magazine posts on Instagram as @cyclist_mag.
Cyclist magazine has 61,232 followers on Instagram (61.2K) as of Sep 18, 2026.
Cyclist magazine's engagement rate is 1.3%, calculated from average likes and comments per post relative to followers. That is in line with the median of 1.31% for Tech accounts with 10K–100K followers in the InstME index.
Posts by Cyclist magazine average 789 likes and 8 comments.
Cyclist magazine posts about 2 times per week on average.
Cyclist magazine is registered as a business account on Instagram.
Cyclist magazine is categorized as a tech account in the InstME index, based on the profile's bio and Instagram category across 3,455 posts.
Cyclist magazine's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
8
Engagement
0.81%
A sponsored post from Cyclist magazine is estimated at $280 to $520. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
