Trains powered by hydrogen. Earth movers powered by electricity. Big engines made efficient with big data. At Cummins, the future pulls us forward.
Followers
254.8K
Following
157
Total Posts
Engagement Rate
0.18%
Avg Likes
454
Avg Comments
On Instagram, Cummins Inc. is a verified Commercial & Industrial brand based in United States with an audience of 254.8K. To date Cummins Inc. has posted 745 times, currently around 3 posts a week. Engagement runs at 0.18%, or about 454 likes and 5 comments per post.
Cummins operates a Commercial & Industrial account on Instagram, pairing 254.8K followers with 745 posts.
A post from Cummins usually lands 454 likes and 5 comments, near one interaction for every 556 followers.
The like-to-comment split is roughly 94 to one, indicating an audience that mostly engages through likes.
Cummins keeps a posting cadence of about 3 posts per week.
Cummins keeps its following list short (157) relative to 254.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$890–$1,700
Based on 254.8K followers and a 0.18% engagement rate, a single sponsored post by Cummins is worth an estimated $890–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Commercial & Industrial
| Metric | Cummins | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.25% |
| Average likes | 454 | 2,985 |
| Average comments | 5 | 73 |
| Posts per week | 2.85 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cummins | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 0.86% |
| Average likes | 454 | 2,003 |
| Average comments | 5 | 56 |
| Posts per week | 2.85 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Cummins Inc. is a verified commercial & industrial brand based in United States on Instagram, with 254.8K followers.
Cummins Inc. posts on Instagram as @cummins.
Cummins Inc. has 254,773 followers on Instagram (254.8K) as of Jul 10, 2026.
Cummins Inc.'s engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by Cummins Inc. average 454 likes and 5 comments.
Cummins Inc. posts about 3 times per week on average.
Cummins Inc. is registered as a business account on Instagram and is verified.
Cummins Inc. is categorized as a commercial & industrial account in the InstME index, based on the profile's bio and Instagram category across 745 posts.
Cummins Inc.'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
745
5
Posts / Week
2.85
Growth Score
3.6 / 100
Follower Ratio
1622.8×
Engagement
2.92%
Yes. Cummins Inc. carries the blue verified badge on Instagram.
A sponsored post from Cummins Inc. is estimated at $890 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
