Email salesman at Platformer and podcast co-host at Machine Gods, coming this October in partnership with NPR
Outreach This Creator For FreeReaching 15.8K followers on Instagram, Casey Newton is a verified Instagram creator. The account has published 362 posts, currently less than one post a week. Engagement runs at 6.56%, or about 970 likes and 65 comments per post.
Crumbler operates a creator account on Instagram, pairing 15.8K followers with 362 posts.
Crumbler earns a 6.56% engagement rate, in the top 21% across accounts with 10K–100K followers in the InstME index.
The like-to-comment split is roughly 15 to one, indicating an unusually discussion-heavy audience.
Crumbler currently publishes less than one post per week.
InstME's checks rate Crumbler's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$220–$410
Based on 15.8K followers and a 6.56% engagement rate, a single sponsored post by Crumbler is worth an estimated $220–$410. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Crumbler | Cohort median |
|---|---|---|
| Engagement rate | 6.56% | 1.45% |
| Average likes | 970 | 339 |
| Average comments | 65 | 18 |
| Posts per week | 0.02 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 29, 2026
Casey Newton is a verified Instagram creator on Instagram, with 15.8K followers.
Casey Newton posts on Instagram as @crumbler.
Casey Newton has 15,783 followers on Instagram (15.8K) as of Sep 29, 2026.
Casey Newton's engagement rate is 6.56%, calculated from average likes and comments per post relative to followers.
Posts by Casey Newton average 970 likes and 65 comments.
Casey Newton posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Casey Newton's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Casey Newton is registered as a creator account on Instagram and is verified.
Yes. Casey Newton carries the blue verified badge on Instagram.
Total Posts
362
Avg Comments
65
Engagement
0.75%
A sponsored post from Casey Newton is estimated at $220 to $410. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.