Independent nonprofit fighting for a fairer, safer, healthier world since 1936. Link in bio. ⬇️
Followers
742.2K
Following
633
Total Posts
Engagement Rate
0.07%
Avg Likes
490
Avg Comments
Consumer Reports is a verified Nonprofit organization brand on Instagram, tracked in the InstME index with 742.2K followers. Consumer Reports has shared 3,924 posts to date, currently around 3 posts a week. Typical posts draw 490 likes and 11 comments, putting engagement at 0.07%.
Consumerreports is a Nonprofit organization account whose 3,924 posts have grown a following of 742.2K on Instagram.
On average, Consumerreports's posts earn 490 likes and 11 comments, about one interaction per 1,482 followers.
The comment-to-like ratio works out to one comment per 44 likes, pointing to a healthy amount of conversation.
Video content from Consumerreports draws about 4.4K views.
Recent posting activity averages about 3 posts per week.
With 742.2K followers but only 633 accounts followed back, Consumerreports shows the ratio of a well-established account.
Estimated sponsored-post value
$2,600–$4,800
Based on 742.2K followers and a 0.07% engagement rate, a single sponsored post by Consumerreports is worth an estimated $2,600–$4,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Nonprofit organization
| Metric | Consumerreports | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.25% |
| Average likes | 490 | 2,985 |
| Average comments | 11 | 73 |
| Posts per week | 2.56 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Consumer Reports is a verified nonprofit organization brand on Instagram, with 742.2K followers.
Consumer Reports posts on Instagram as @consumerreports.
Consumer Reports has 742,158 followers on Instagram (742.2K) as of Apr 5, 2026.
Consumer Reports's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers.
Posts by Consumer Reports average 490 likes and 11 comments.
Consumer Reports posts about 3 times per week on average.
Consumer Reports is registered as a business account on Instagram and is verified.
Consumer Reports is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 3,924 posts.
Yes. Consumer Reports carries the blue verified badge on Instagram.
3,924
11
Avg Views
4,350
Posts / Week
2.56
Growth Score
1.4 / 100
Engagement
0.14%
A sponsored post from Consumer Reports is estimated at $2,600 to $4,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
