Followers
230.5K
Following
1K
Total Posts
Engagement Rate
0.09%
Avg Likes
184
Avg Comments
Columbia Sportswear Europe runs a verified Outdoor & Sporting Goods Company brand account with 230.5K followers on Instagram. The account has published 1,037 posts, currently around 4 posts a week. Engagement runs at 0.09%, or about 184 likes and 12 comments per post.
Columbia_eu has built an audience of 230.5K followers on Instagram over 1,037 posts as an Outdoor & Sporting Goods Company account.
Columbia_eu posts in the bottom 9% for its size: a 0.09% engagement rate against accounts with 100K–1M followers in the InstME index.
The comment-to-like ratio works out to one comment per 15 likes, pointing to an unusually discussion-heavy audience.
Columbia_eu's output runs to about 4 posts per week.
On audience quality, Columbia_eu lands at 76/100, an estimated 20% of followers read as low-quality or inactive, a solid result.
The account follows just 1,016 others against 230.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$810–$1,500
Based on 230.5K followers and a 0.09% engagement rate, a single sponsored post by Columbia_eu is worth an estimated $810–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Columbia_eu | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.25% |
| Average likes | 184 | 2,985 |
| Average comments | 12 | 73 |
| Posts per week | 4 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Columbia Sportswear Europe is a verified outdoor & sporting goods company brand on Instagram, with 230.5K followers.
Columbia Sportswear Europe posts on Instagram as @columbia_eu.
Columbia Sportswear Europe has 230,482 followers on Instagram (230.5K) as of Jul 10, 2026.
Columbia Sportswear Europe's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers.
Posts by Columbia Sportswear Europe average 184 likes and 12 comments.
Columbia Sportswear Europe posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 20% of Columbia Sportswear Europe's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Columbia Sportswear Europe is registered as a business account on Instagram and is verified.
1,037
12
Posts / Week
4
Growth Score
1.8 / 100
ER Rank
9th
Engagement
1.13%
Columbia Sportswear Europe is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 1,037 posts.
Yes. Columbia Sportswear Europe carries the blue verified badge on Instagram.
A sponsored post from Columbia Sportswear Europe is estimated at $810 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
