We design campaigns powerful enough to end practices that unfairly hold Black people back, & champion solutions that move us all forward.
Followers
893.7K
Following
322
Total Posts
Engagement Rate
0.14%
Avg Likes
1,205
Avg Comments
On Instagram, Color Of Change is a verified Instagram creator with an audience of 893.7K. Color Of Change has shared 2,897 posts to date, currently around 10 posts a week. Typical posts draw 1,205 likes and 22 comments, putting engagement at 0.14%.
On Instagram, Colorofchange runs a creator account that has published 2,897 posts and gathered 893.7K followers.
Posts by Colorofchange tend to gather 1,205 likes and 22 comments, about one interaction per 729 followers.
At one comment per 56 likes, the ratio points to a healthy amount of conversation.
In recent weeks Colorofchange has kept to about 10 posts per week, more than one per day.
Colorofchange follows only 322 accounts while being followed by 893.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,100–$5,800
Based on 893.7K followers and a 0.14% engagement rate, a single sponsored post by Colorofchange is worth an estimated $3,100–$5,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Colorofchange | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 1.25% |
| Average likes | 1,205 | 2,985 |
| Average comments | 22 | 73 |
| Posts per week | 10.17 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Color Of Change is a verified Instagram creator on Instagram, with 893.7K followers.
Color Of Change posts on Instagram as @colorofchange.
Color Of Change has 893,669 followers on Instagram (893.7K) as of Jul 12, 2026.
Color Of Change's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers.
Posts by Color Of Change average 1,205 likes and 22 comments.
Color Of Change posts about 10 times per week on average.
Color Of Change is registered as a creator account on Instagram and is verified.
Yes. Color Of Change carries the blue verified badge on Instagram.
A sponsored post from Color Of Change is estimated at $3,100 to $5,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,897
22
Posts / Week
10.17
Growth Score
2.8 / 100
Follower Ratio
2775.4×
2.7M
Engagement
1.47%
