April 9-11 & 16-18, 2027 Advance Sale passes go on sale Friday, May 1 at 11am PT. Hotel packages available now.
Followers
6.3M
Following
154
Total Posts
Engagement Rate
1.51%
Avg Likes
94,230
Avg Comments
On Instagram, Coachella is a verified business account based in United States with an audience of 6.3M. To date Coachella has posted 2,912 times, currently around 25 posts a week. Typical posts draw 94,230 likes and 1,129 comments, putting engagement at 1.51%.
Tracked in the InstME index, Coachella is a business account with 6.3M followers and a back catalogue of 2,912 posts.
Posts by Coachella tend to gather 94,230 likes and 1,129 comments, about one interaction per 66 followers.
At one comment per 83 likes, the ratio points to an audience that mostly engages through likes.
In recent weeks Coachella has kept to about 25 posts per week, more than one per day.
Coachella keeps its following list short (154) relative to 6.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$33,000–$62,000
Based on 6.3M followers and a 1.51% engagement rate, a single sponsored post by Coachella is worth an estimated $33,000–$62,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Coachella | Cohort median |
|---|---|---|
| Engagement rate | 1.51% | 1.02% |
| Average likes | 94,230 | 25,711 |
| Average comments | 1,129 | 376 |
| Posts per week | 25.31 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Coachella | Cohort median |
|---|---|---|
| Engagement rate | 1.51% | 0.81% |
| Average likes | 94,230 | 19,158 |
| Average comments | 1,129 | 344 |
| Posts per week | 25.31 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Coachella is a verified Instagram brand based in United States on Instagram, with 6.3M followers.
Coachella has 6,297,196 followers on Instagram (6.3M) as of Apr 23, 2026.
Coachella's engagement rate is 1.51%, calculated from average likes and comments per post relative to followers.
Posts by Coachella average 94,230 likes and 1,129 comments.
Coachella posts about 25 times per week on average.
Coachella is registered as a business account on Instagram and is verified.
Coachella's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Coachella carries the blue verified badge on Instagram.
A sponsored post from Coachella is estimated at $33,000 to $62,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,912
1,129
Posts / Week
25.31
Growth Score
30.2 / 100
Follower Ratio
40890.9×
Engagement
0.04%
