Welcome to the City of Boston's official Instagram account. For links to our latest posts, visit boston.gov/instagram
Followers
151.5K
Following
128
Total Posts
Engagement Rate
0.18%
Avg Likes
266
Avg Comments
City of Boston is a verified business account based in United States. The account has built 151.5K followers on Instagram. City of Boston has shared 3,506 posts to date, currently around 10 posts a week. Posts average 266 likes and 9 comments, an engagement rate of 0.18%.
Cityofboston is a business account on Instagram with 151.5K followers and 3,506 published posts.
Cityofboston's average post pulls 266 likes and 9 comments, roughly one interaction per 551 followers.
Comments arrive at about one per 28 likes, a sign of a healthy amount of conversation.
Lately Cityofboston has been publishing about 10 posts per week, more than one per day.
With 151.5K followers but only 128 accounts followed back, Cityofboston shows the ratio of a well-established account.
Estimated sponsored-post value
$530–$980
Based on 151.5K followers and a 0.18% engagement rate, a single sponsored post by Cityofboston is worth an estimated $530–$980. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Cityofboston | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.25% |
| Average likes | 266 | 2,985 |
| Average comments | 9 | 73 |
| Posts per week | 10.25 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cityofboston | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 0.86% |
| Average likes | 266 | 2,003 |
| Average comments | 9 | 56 |
| Posts per week | 10.25 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
City of Boston is a verified Instagram brand based in United States on Instagram, with 151.5K followers.
City of Boston posts on Instagram as @cityofboston.
City of Boston has 151,507 followers on Instagram (151.5K) as of Aug 11, 2026.
City of Boston's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by City of Boston average 266 likes and 9 comments.
City of Boston posts about 10 times per week on average.
City of Boston is registered as a business account on Instagram and is verified.
City of Boston's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. City of Boston carries the blue verified badge on Instagram.
3,506
9
Posts / Week
10.25
Growth Score
3.6 / 100
Follower Ratio
1183.6×
Engagement
0.35%
A sponsored post from City of Boston is estimated at $530 to $980. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
