Where kidlit shines bright—home of Waldo, Maisy, Princess in Black, & more S&L: Sister companies:
Followers
73.5K
Following
1.2K
Total Posts
Engagement Rate
0.34%
Avg Likes
242
Avg Comments
Reaching 73.5K followers on Instagram, Candlewick Press is a verified Home & DIY brand. The account has published 2,088 posts, currently around 1 post a week. Engagement runs at 0.34%, or about 242 likes and 11 comments per post.
Candlewickpress's Instagram presence spans 2,088 posts and 73.5K followers, profiling it as a Home & DIY account.
For Home & DIY accounts with 10K–100K followers, Candlewickpress's 0.34% engagement rate is below the median of 0.75%, a read from 1,345 accounts in the InstME index.
Followers leave about one comment for every 21 likes, a healthy amount of conversation.
Candlewickpress currently publishes about one post per week.
Estimated sponsored-post value
$260–$480
Based on 73.5K followers and a 0.34% engagement rate, a single sponsored post by Candlewickpress is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Candlewickpress | Cohort median |
|---|---|---|
| Engagement rate | 0.34% | 0.75% |
| Average likes | 242 | 200 |
| Average comments | 11 | 9 |
| Posts per week | 1.4 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 27, 2026
Candlewick Press is a verified home & diy brand on Instagram, with 73.5K followers.
Candlewick Press posts on Instagram as @candlewickpress.
Candlewick Press has 73,462 followers on Instagram (73.5K) as of Apr 27, 2026.
Candlewick Press's engagement rate is 0.34%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Candlewick Press average 242 likes and 11 comments.
Candlewick Press posts about 1 time per week on average.
Candlewick Press is registered as a business account on Instagram and is verified.
Candlewick Press is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,088 posts.
Yes. Candlewick Press carries the blue verified badge on Instagram.
2,088
11
Posts / Week
1.4
Growth Score
6.8 / 100
Follower Ratio
62.4×
Engagement
0%
A sponsored post from Candlewick Press is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
