On Instagram, CAL FIRE is a verified Outdoors creator with an audience of 326.1K. The account has published 2,875 posts, currently less than one post a week. Engagement runs at 0.31%, or about 986 likes and 14 comments per post.
Calfire shows up in the InstME index as an Outdoors account, 326.1K followers, 2,875 posts.
Calfire's 0.31% engagement rate ranks in the bottom 25% among accounts with 100K–1M followers in the InstME index.
Followers leave about one comment for every 69 likes, an audience that mostly engages through likes.
In recent weeks Calfire has kept to less than one post per week.
Quality checks give Calfire 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Calfire follows only 200 accounts while being followed by 326.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,100–$2,100
Based on 326.1K followers and a 0.31% engagement rate, a single sponsored post by Calfire is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoors
| Metric | Calfire | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.25% |
| Average likes | 986 | 2,985 |
| Average comments | 14 | 73 |
| Posts per week | 0.95 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
CAL FIRE is a verified outdoors creator on Instagram, with 326.1K followers.
CAL FIRE posts on Instagram as @calfire.
CAL FIRE has 326,083 followers on Instagram (326.1K) as of Jul 15, 2026.
CAL FIRE's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers.
Posts by CAL FIRE average 986 likes and 14 comments.
CAL FIRE posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of CAL FIRE's followers are low-quality or inactive, giving an audience-quality score of 100/100.
CAL FIRE is registered as a creator account on Instagram and is verified.
Total Posts
2,875
Avg Comments
14
Engagement
0.09%
CAL FIRE is categorized as an outdoors account in the InstME index, based on the profile's bio and Instagram category across 2,875 posts.
Yes. CAL FIRE carries the blue verified badge on Instagram.
A sponsored post from CAL FIRE is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
