Curated Branded Experiences Luxury Events & Weddings Gelato Service Branded Cookies Pembroke, Ma📍 JoAnna Letourneau, Owner
Followers
4.4K
Following
2.4K
Total Posts
Engagement Rate
2.55%
Avg Likes
100
Avg Comments
MERLA- a curated brand experience is a verified Instagram creator, with 4.4K followers on Instagram. To date MERLA- a curated brand experience has posted 1,020 times, currently less than one post a week. Engagement runs at 2.55%, or about 100 likes and 13 comments per post.
By.merla shows up in the InstME index as a creator account, 4.4K followers, 1,020 posts.
By.merla's 2.55% engagement rate ranks in the bottom 24% among accounts with 1K–10K followers in the InstME index.
Followers leave about one comment for every 8 likes, an unusually discussion-heavy audience.
By.merla currently publishes less than one post per week.
InstME's checks rate By.merla's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$40–$74
Based on 4.4K followers and a 2.55% engagement rate, a single sponsored post by By.merla is worth an estimated $40–$74. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | By.merla | Cohort median |
|---|---|---|
| Engagement rate | 2.55% | 5.05% |
| Average likes | 100 | 127 |
| Average comments | 13 | 12 |
| Posts per week | 0.25 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
MERLA- a curated brand experience is a verified Instagram creator on Instagram, with 4.4K followers.
MERLA- a curated brand experience posts on Instagram as @by.merla.
MERLA- a curated brand experience has 4,438 followers on Instagram (4.4K) as of Jul 10, 2026.
MERLA- a curated brand experience's engagement rate is 2.55%, calculated from average likes and comments per post relative to followers.
Posts by MERLA- a curated brand experience average 100 likes and 13 comments.
MERLA- a curated brand experience posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of MERLA- a curated brand experience's followers are low-quality or inactive, giving an audience-quality score of 100/100.
MERLA- a curated brand experience is registered as a creator account on Instagram and is verified.
1,020
13
Posts / Week
0.25
Growth Score
51 / 100
ER Rank
24th
Engagement
2.55%
Yes. MERLA- a curated brand experience carries the blue verified badge on Instagram.
A sponsored post from MERLA- a curated brand experience is estimated at $40 to $74. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.