Burrow is a verified Home & DIY brand based in United States. The account has built 174K followers on Instagram. The account has published 1,330 posts, currently less than one post a week. Engagement runs at 0.2%, or about 328 likes and 18 comments per post.
As a Home & DIY account, Burrow reaches 174K followers on Instagram across 1,330 published posts.
Burrow's 0.2% engagement rate is in the bottom quarter (median: 0.63%) among Home & DIY accounts with 100K–1M followers, measured across 436 accounts in the InstME index.
One comment lands for every 19 likes, which reads as an unusually discussion-heavy audience.
Lately Burrow has been publishing less than one post per week.
At 88/100 on audience quality, Burrow carries an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 569 others against 174K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$610–$1,100
Based on 174K followers and a 0.2% engagement rate, a single sponsored post by Burrow is worth an estimated $610–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Burrow | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.63% |
| Average likes | 328 | 1,415 |
| Average comments | 18 | 30 |
| Posts per week | 0.06 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Burrow | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.57% |
| Average likes | 328 | 1,003 |
| Average comments | 18 | 26 |
| Posts per week | 0.06 | 2.22 |
Median values from 86 Home & DIY accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
Burrow is a verified home & diy brand based in United States on Instagram, with 174K followers.
Burrow has 174,031 followers on Instagram (174K) as of Sep 1, 2026.
Burrow's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Burrow average 328 likes and 18 comments.
Burrow posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Burrow's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Burrow is registered as a business account on Instagram and is verified.
Burrow is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,330 posts.
Total Posts
1,330
Avg Comments
18
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.17%
Burrow's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Burrow carries the blue verified badge on Instagram.
A sponsored post from Burrow is estimated at $610 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
