@
Influencer
Follow: @brucewillisbw
Audience
Browse top profilesFollowers
69.1K
Following
1
Total Posts
Engagement & Performance
Engagement Rate
20.05%
Avg Likes
13,338
Avg Comments
What the numbers say about @brucewillis.wbw
@brucewillis.wbw is a creator account on Instagram with 69.1K followers and 33 published posts.
On average, @brucewillis.wbw's posts earn 13,338 likes and 511 comments, about one interaction per 5 followers.
The comment-to-like ratio works out to one comment per 26 likes, pointing to a healthy amount of conversation.
Recent posting activity averages less than one post per week.
The account follows just 1 others against 69.1K followers — a ratio typical of established creators and brands.
@brucewillis.wbw vs similar accounts
| Metric | @brucewillis.wbw | Cohort median |
|---|---|---|
| Engagement rate | 20.05% | 1.56% |
| Average likes | 13,338 | 359 |
| Average comments | 511 | 20 |
| Posts per week | 0.42 | 0.49 |
Median values from 57,657 accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 23, 2026
How @brucewillis.wbw's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @brucewillis.wbw: (13,338 avg likes + 511 avg comments) ÷ 69,082 followers × 100 ≈ 20.05%.
Frequently asked questions about @brucewillis.wbw
How many followers does @brucewillis.wbw have?
@brucewillis.wbw has 69,082 followers on Instagram (69.1K) as of Apr 23, 2026.
What is @brucewillis.wbw's engagement rate?
@brucewillis.wbw's engagement rate is 20.05%, calculated from average likes and comments per post relative to followers.
How many likes does @brucewillis.wbw average per post?
Posts by @brucewillis.wbw average 13,338 likes and 511 comments.
How often does @brucewillis.wbw post on Instagram?
@brucewillis.wbw posts less than once a week on average.
Is @brucewillis.wbw a business or creator account?
@brucewillis.wbw is registered as a creator account on Instagram.
