A list worth living for. Last chance to see the record-breaking hit on Broadway. Starring Tracee Ellis Ross through Aug 9 only!
Followers
96.3K
Following
55
Total Posts
Engagement Rate
15.37%
Avg Likes
14,582
Avg Comments
Reaching 96.3K followers on Instagram, Every Brilliant Thing On Broadway is a verified business account. The account has published 253 posts, currently around 3 posts a week. Typical posts draw 14,582 likes and 220 comments, putting engagement at 15.37%.
With 96.3K followers across 253 posts, Brilliantbway is one of the business accounts tracked in the InstME index.
A typical post by Brilliantbway collects about 14,582 likes and 220 comments, roughly one interaction for every 7 followers.
Followers leave about one comment for every 66 likes, an audience that mostly engages through likes.
Brilliantbway currently publishes about 3 posts per week.
Brilliantbway keeps its following list short (55) relative to 96.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,300–$2,500
Based on 96.3K followers and a 15.37% engagement rate, a single sponsored post by Brilliantbway is worth an estimated $1,300–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Brilliantbway | Cohort median |
|---|---|---|
| Engagement rate | 15.37% | 1.45% |
| Average likes | 14,582 | 339 |
| Average comments | 220 | 18 |
| Posts per week | 3.25 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Every Brilliant Thing On Broadway is a verified Instagram brand on Instagram, with 96.3K followers.
Every Brilliant Thing On Broadway posts on Instagram as @brilliantbway.
Every Brilliant Thing On Broadway has 96,308 followers on Instagram (96.3K) as of Jul 10, 2026.
Every Brilliant Thing On Broadway's engagement rate is 15.37%, calculated from average likes and comments per post relative to followers.
Posts by Every Brilliant Thing On Broadway average 14,582 likes and 220 comments.
Every Brilliant Thing On Broadway posts about 3 times per week on average.
Every Brilliant Thing On Broadway is registered as a business account on Instagram and is verified.
Yes. Every Brilliant Thing On Broadway carries the blue verified badge on Instagram.
253
220
Posts / Week
3.25
Growth Score
100 / 100
Follower Ratio
1751.1×
Engagement
2%
A sponsored post from Every Brilliant Thing On Broadway is estimated at $1,300 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
