Bowflex runs a verified business account account with 75.1K followers on Instagram. The account has published 437 posts, currently around 3 posts a week. Engagement runs at 0.08%, or about 56 likes and 5 comments per post.
Bowflex is a business account on Instagram with 75.1K followers and 437 published posts.
A 0.08% engagement rate leaves Bowflex in the bottom 8% compared with accounts with 10K–100K followers.
Followers weigh in with a comment about every 12 likes, an unusually discussion-heavy audience.
Posting frequency for Bowflex sits at about 3 posts per week.
On audience quality, Bowflex lands at 76/100, an estimated 20% of followers read as low-quality or inactive, a solid result.
With 75.1K followers but only 66 accounts followed back, Bowflex shows the ratio of a well-established account.
Estimated sponsored-post value
$260–$490
Based on 75.1K followers and a 0.08% engagement rate, a single sponsored post by Bowflex is worth an estimated $260–$490. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Bowflex | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.45% |
| Average likes | 56 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 2.79 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Bowflex is a verified Instagram brand on Instagram, with 75.1K followers.
Bowflex has 75,123 followers on Instagram (75.1K) as of Apr 23, 2026.
Bowflex's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Bowflex average 56 likes and 5 comments.
Bowflex posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 20% of Bowflex's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Bowflex is registered as a business account on Instagram and is verified.
Yes. Bowflex carries the blue verified badge on Instagram.
Total Posts
437
Avg Comments
5
Engagement
6%
A sponsored post from Bowflex is estimated at $260 to $490. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
