Followers
149.5K
Following
1.4K
Total Posts
Engagement Rate
0.63%
Avg Likes
833
Avg Comments
Boston Scally Co. is a verified Home & DIY brand on Instagram, tracked in the InstME index with 149.5K followers. The account has published 3,905 posts, currently around 12 posts a week. Posts average 833 likes and 116 comments, an engagement rate of 0.63%.
As a Home & DIY account, Bostonscally reaches 149.5K followers on Instagram across 3,905 published posts.
Among 436 Home & DIY accounts with 100K–1M followers in the InstME index, Bostonscally's 0.63% engagement rate comes in in line with the median of 0.63%.
The comment-to-like ratio works out to one comment per 7 likes, pointing to an unusually discussion-heavy audience.
Bostonscally maintains a rhythm of about 12 posts per week, more than one per day.
The account follows just 1,372 others against 149.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$520–$970
Based on 149.5K followers and a 0.63% engagement rate, a single sponsored post by Bostonscally is worth an estimated $520–$970. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Bostonscally | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.63% |
| Average likes | 833 | 1,415 |
| Average comments | 116 | 30 |
| Posts per week | 11.99 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Boston Scally Co. is a verified home & diy brand on Instagram, with 149.5K followers.
Boston Scally Co. posts on Instagram as @bostonscally.
Boston Scally Co. has 149,511 followers on Instagram (149.5K) as of Jul 15, 2026.
Boston Scally Co.'s engagement rate is 0.63%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Boston Scally Co. average 833 likes and 116 comments.
Boston Scally Co. posts about 12 times per week on average.
Boston Scally Co. is registered as a business account on Instagram and is verified.
Boston Scally Co. is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 3,905 posts.
Yes. Boston Scally Co. carries the blue verified badge on Instagram.
3,905
116
Posts / Week
11.99
Growth Score
12.6 / 100
Follower Ratio
109.0×
Engagement
10.63%
A sponsored post from Boston Scally Co. is estimated at $520 to $970. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
